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Divya Durai

Fractional Marketing Leader & Growth Strategist 

 

I help SaaS companies accelerate pipeline velocity, scale demand, and align Marketing, Sales, and RevOps for predictable revenue growth

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Growth Levers

01

Marketing Leadership

Strategic partnership to architect your revenue marketing function, align GTM teams, and drive predictable growth.

02

GTM & Revenue Growth Sprints

Programs focused on accelerating pipeline, improving conversion, and unlocking hidden revenue opportunities.

03

ABM & Demand Generation Strategy

Targeted account programs, integrated campaigns, and data-backed activation that build pipeline efficiency.

04

Brand, Positioning & Storytelling

Building narratives that translate technical value into business impact — driving market authority and customer trust.

About me

I help growth-stage SaaS companies build marketing systems that drive measurable revenue.

My work sits at the intersection of strategy and execution — blending brand, demand, and data to create clarity, alignment, and results.

I’ve spent 13+ years scaling marketing engines that delivered 3× pipeline growth and 30%+ YoY ARR lift partnering with executives and GTM teams to build sustainable momentum, not just one-time wins.

Today, I work with companies that want marketing to be a revenue driver, not a cost center.

Proven Results

Revenue Impact

Influenced $25M+ in annual pipeline by aligning Marketing, Sales, and RevOps around shared growth goals and measurable KPIs.

Pipeline Growth

3× increase in qualified pipeline and 30% YoY ARR uplift by unifying inbound, outbound, and ABM under one GTM framework.

Marketing Efficiency

Improved ROI by 4× and reduced CAC by 18% through smarter targeting, optimized channel mix, and stronger attribution models.

Conversion Gains

Increased MQL → SQL conversion by 25% through predictive scoring, lifecycle nurture, and sales enablement alignment.

Testimonials

When I think of the word "go-getter," Divya comes to my mind. Her passion for growing communities and connecting people is contagious. She has strong communication skills, desire to help others, "24/7" mentality, and in-depth knowledge of Marketing. 
Karan Shroff, CEO LightFury Games
Divya brings a tremendous depth of knowledge and enthusiasm to her role. She is very easy to work with and loves to collaborate.  I would readily welcome the opportunity to work with Divya again in the future and would wholeheartedly recommend her.
- Jeff Constans, Docebo
She is the most passionate, creative marketer I know, who always goes beyond the call of duty of her own will and delivers wonderfully engaging, relevant and on-point campaigns. I highly recommend her for her work ethic and capability.
- Madhavi Das, CEO Bamboo Tribes

Let’s Build Your Growth Engine

Whether you’re scaling from Series A or optimizing a mature GTM function, I help companies design growth systems that convert strategy into measurable pipeline.

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